Travelodge has become the UK’s first hotel brand to sublet to Popeyes at its Northampton Travelodge hotel site.
The UK’s first budget hotel chain, Travelodge, which operates nearly 600 hotels across the UK, Ireland, and Spain, is delighted to announce it has entered a sublet agreement with Popeyes Louisiana Chicken. The global brand, which is renowned for its ‘Shatter Crunch’ chicken, is taking the UK by storm and has opened one of its first UK drive-thru restaurants at the Northampton Upton Way Travelodge hotel site.
In a unique sublet deal, Popeyes UK is the latest retail brand to join the Travelodge mixed-scheme development partnership portfolio.
Over the last three decades, Travelodge, the pioneering hotel chain has been the first hotel brand to partner-up with a number of household brands in a variety of mixed-use developments alongside other complementary uses – such as retail, food & beverage, coffee shops and drive-thrus. This includes Travelodge hotels operating alongside a popular retail brand such as Starbucks, Subway, McDonalds and now Popeyes Louisiana Chicken.
Travelodge was also the first hotel brand to partner with some of Britain’s biggest supermarkets and retailers such as: Tesco, Sainsbury’s, M&S, Aldi, Lidl, Home Bargains and Waitrose – making it easier for customers to pick up essentials during their stay.
The Popeyes drive-thru restaurant is located at the site of the first Travelodge hotel in Northampton at Walter Tull Way, Upton, Northampton.
