Travelodge, the pioneers of the UK budget hotel sector, are delighted to announce that this year they are upgrading a further 55 hotels across their estate to the group’s new Budget-Luxe design.
Twenty-five of these hotels in key staycation destinations have been fast-tracked to be completed in time for summer – the company’s busiest trading period.
This includes the group’s two biggest hotels, the 463-room, Covent Garden and the 408-room, Kings Cross Royal Scot London Travelodge hotels. Other key staycation locations include: Cheltenham, Ipswich, Oxford, Newport and Southampton.
The latest Travelodge Travel Index report has revealed that despite the current ‘cost of living crisis’ – the majority (63 per cent) of Britons have booked a summer holiday this year and (72 per cent) of these holidaymakers are holidaying on British shores this summer. Staycationers are expected to be splashing out on average £1,011.30 for their holiday and will collectively spend around £20bn holidaying at home this summer.
The new Travelodge Budget-Luxe design has been created on the success of the group’s budget chic hotel format, TravelodgePLUS with feedback from the company’s largest consumer study – which surveyed around 5,000 UK business and leisure travellers to find the psychographics of the modern budget traveller. Key findings revealed that modern travellers crave style, choice and little homely touches to make it easier to work, rest and relax both inside and outside of the room.
