U.S. Polo Assn., India’s leading casualwear brand and the official brand of the United States Polo Association (USPA), proudly announces the launch of its latest store at CG Road, one of Ahmedabad’s most prominent high-street destinations. Spread across 1,587 sq. ft., this store is the brand’s first high-street store in the city to showcase U.S. Polo Assn.’s new gen retail identity, offering a more contemporary and elevated shopping experience.
The new CG Road store presents an extensive range of Menswear and Kidswear, designed for those who value classic style, appreciate global appeal, seek comfort, and embody the sport lifestyle.
Timed with the season change, the store will house the brand-new Autumn/Winter 2025 collection, featuring transitional apparel that blends quality craftsmanship with casual elegance, designed to complement the modern wardrobe. The Menswear line spotlights Classic Americana, Varsity-inspired styles, USPA Sport, corduroy shirts, relaxed fits, and denim, while Kidswear introduces Varsity looks and a special 135th Anniversary collection. Together, the AW ’25 lineup showcases the brand’s signature blend of timeless style and contemporary appeal.
Speaking on the launch, Amitabh Suri, Chief Executive Officer, U.S. Polo Assn. India, said, “CG Road is one of the most vibrant high-street locations in Ahmedabad, making it the perfect setting for our new identity store. This launch marks an important milestone as we continue to bring our new generation retail concept to key cities across India. With our updated interiors and the latest AW’25 collection, this store offers consumers in Ahmedabad an elevated way to experience the classic, sporty, and global essence of U.S. Polo Assn. – a brand that continues to tell ‘The Greatest Story of Sports & Fashion.”
About U.S. Polo Assn.
U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the largest association of polo clubs and polo players in the United States, founded in 1890 and based at the USPA National Polo Center in Wellington, Florida. This year, U.S. Polo Assn. celebrates 135 years of sports inspiration alongside the USPA. With a multi-billion-dollar global footprint and worldwide distribution through more than 1,100 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. Historic deals with ESPN in the United States and Star Sports in India now broadcast several of the premier polo championships in the world, sponsored by U.S. Polo Assn., making the thrilling sport accessible to millions of sports fans globally for the very first time.
U.S. Polo Assn. has consistently been named one of the top global sports licensors in the world alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized internationally with awards for global and digital growth. Due to its tremendous success as a global brand, U.S. Polo Assn. has been featured in Forbes, Fortune, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world.
