UAE Burger chain Pickl is targeting 50 new GCC locations over the next five years and expanding its footprint to 200 outlets globally.
Pickl announced plans to open its first location in Qatar in the fourth quarter of 2023, in partnership with Golondrina Hospitality, with two more outlets in the pipeline set to open in three years. Pickl is also looking to expand into the Saudi Arabia market in less than a year, targeting key cities to achieve its GCC growth.
Since its launch in 2019 by founder and CEO Steve Flawith, Pickl has expanded its network to operate 15 outlets across the UAE, including the brand’s female-led branch, which opened its doors in Dubai’s residential community of JBR in July. Pickl also went international last year with its first location in Bahrain, before coming under the Yolk Brands umbrella earlier this year.
The company’s expansion plans have accelerated through franchise partnerships over the years, stating that it would remain a driver for its target of 200 Pickl locations by 2027.
