Beanburds is the first UAE brand which has taken the step of launching augmented reality to redefine the coffee retail experience.

Innovative UAE start-up BeanBurds has launched augmented reality to improve the online shopping experience for coffee connoisseurs. The company offers specialty beans, coffee machines, tools, accessories and everything needed to craft the perfect brew at home. With this latest AR innovation on, customers can view products in real time, from wherever they are. A complete 3D visualisation enables shoppers to picture how products such as coffee machines might look in their homes before purchase. It takes the guesswork out of online shopping, especially when it comes to buying coffee machines and setting up a coffee bar at home. It also enables contactless and safer shopping, as shoppers get to see products close up.

Salem Ahmed, Founder and CEO of BeanBurds said: “At BeanBurds, we always think of how we can deliver exceptional coffee experiences by identifying customer pain points and fixing them with innovative solutions. I believe AR has immense possibilities in the food and beverage industry. We are excited to launch this feature and exceed customer expectations.”