Sunblock brand Ultra Violette is to launch its Skinscreens range internationally with The Lane Crawford Joyce Group, its first retailer outside Australia.
According to the company, the international expansion was scheduled for earlier this year; however the launch became uncertain due to the Covid-19 situation.
“We had to exercise greater caution and remain laser focused on our customers and financial bottom line to ensure we could ride this crisis out,” Ava Matthews, Co-Founder of Ultra Violette.
“We’ve had requests to launch in Asia since we started and are so thrilled we could make it happen despite the current world climate. It’s perfect timing for our Asian customers as it is still summer.”
Considered an ‘on-trend cult brand’ in Australia, the company is exploring opportunities to expand internationally after launching last year.
