The company is excited as it prepares to open its first pop-up sneaker showroom, located at No.2 Marshall Street, Soho on 23 October.
They have created a phygital showroom where customers can discover the brand and meet the co-founders. They can view the entire Sneaker Series and try on their perfect size. They can also purchase sneakers, which will be delivered directly to their home or workplace.
The design of the showroom reflects the brand’s pared-back aesthetic with custom-made modular furniture fabricated from recyclable materials that are designed to be re-used and repurposed. As well as the full collection of men’s and women’s apparel and accessories, the showroom will also showcase a limited-edition collection of sneaker colours exclusive to Marshall Street.
The eight-week pop-up is a perfect opportunity to showcase the brand to a wider audience, as well as for them to connect with their existing community of loyal customers through their new showroom concept. And as a London-based sneaker brand, there is no better place to launch their first physical presence than in Soho, the home to so many independent brands.
