URB, a global leader in developing sustainable cities aimed at accelerating the world’s transition towards net-zero developments, has initiated the world’s first-of-its-kind incubator for sustainable cities.
The company, which is headquartered in Dubai Design District, said it will focus entirely on developing new solutions for the next generation of sustainable cities across the world.
CEO Baharash Bagherian, who has masterminded designs of various sustainable cities under construction, dubbed the launch of the incubator as an important step in the evolution of the company’s R&D programme.
By 2050, it is expected that almost 70 per cent of the world’s population will be living in cities. Rapid increase in population and urbanisation, coupled with climate change, will have severe impacts on the cities’ infrastructures and resources, as well as the health and wellbeing of their residents, stated Bagherian.
“The incubator will be more than a research platform. It will allow us to transfer our sustainability know-how whilst engaging with the best minds in the world, to create an innovation hub centred around sustainable cities,” he added.
According to Bagherian, R&D is the foundation to creating the next generation of sustainable cities. “The incubator will continue our pursuit of pushing the boundaries in the field of sustainable cities and will be the first of its kind anywhere in the world,” he noted.
