HomeNewsAmericas NewsURBN to Launch Resale Marketplace

URBN to Launch Resale Marketplace

The leading global lifestyle retailer has introduced Nuuly Thrift, a resale marketplace launching in Fall 2021 where anyone can buy or sell women’s, men’s and kid’s apparel and accessories.

Nuuly Thrift will be a sister platform to Nuuly Rent, the subscription rental service for women’s apparel, and both platforms will support the Nuuly brand’s mission to be a curated destination for anyone who loves fashion and is exploring how to wear, buy and sell it in ways that are gentler on the planet – and on their wallets.

Nuuly Thrift isn’t only a marketplace for the URBN brands – customers will have the opportunity to resell products from any brand, and these products will be merchandised on the platform using the best-in-class creative edit that sets URBN apart. When customers sell an item on Nuuly Thrift, they will have two options: transfer their earnings directly into their bank account, or redeem them for Nuuly Cash, which is worth 10 per cent more at Nuuly Thrift and the URBN family of brands. 

“URBN has been in the vintage renewal business since our founding in 1970,” said Richard A. Hayne, CEO and Chairman, Urban Outfitters, Inc. “With the launch of Nuuly Thrift, we’re excited for URBN to capitalize on shifting customer behavior and gain market share in the rapidly expanding online resale market.”

Most Popular