W Prague Launches in Central Europe

The first W Hotels location in the Czech capital reinvigorates a storied landmark with a blend of old-world opulence and bold new concepts, capturing Prague’s rich history and furthering the brand’s dynamic expansion across Europe.

W Hotels, part of Marriott Bonvoy’s portfolio of over 30 extraordinary hotel brands, has announced the highly anticipated unveiling of W Prague, marking the brand’s entry into the Czech Republic and the start of a new chapter for the former Grand Hotel Evropa, a renowned Art Nouveau-style property.

With the brand’s signature, unconventional approach to luxury, W Prague joins newly unveiled and celebrated European gems such as W Rome and W Budapest, redefining luxury lifestyle hospitality in the region. The hotel blends Prague’s heritage-filled legacy with contemporary touches through a trifecta of distinct design, elevated service and dynamic culinary offerings and experiences, making W Prague the new social soul of the city.

Located on Wenceslas Square, W Prague, with its forward-thinking design and progressive spirit, the hotel now presents a modern and sophisticated setting for the next generation of luxury travellers. The hotel offers 161 stylishly appointed guestrooms and suites, including the WOW Bohemia Duplex, the signature W Lounge and Above Rooftop bar with sweeping cityscape views, all influenced by city’s storied history and culture.

“The opening of W Prague promises travellers an unexpected and engaging hotel experience in the heart of one of Europe’s most cultured and lively cities,” said Helen Leighton, Vice President, Luxury Brands & Communications, EMEA. “We look forward to our guests immersing themselves in this creative city and experiencing its charm through the hotel’s striking design, innovative dining concepts and exceptional guest service.”

Most Popular