The new marketplace will give YOOX customers instant access to a wider product assortment including over 700 brands and 150,000 new items across jewellery, ready-to-wear, accessories and footwear.
YOOX, which is part of YOOX NET-A-PORTER, announces the launch of its Marketplace in Europe, offering customers an even wider selection of products and brands. The service launches in almost 30 countries across Europe, with plans for further expansion across the U.S., Middle East and North Africa and Japan.
The introduction of the Marketplace reflects YOOX NET-A-PORTER’s broader transition to a hybrid operating model, designed to enhance the customer experience, expanding its brands and products offering on site. It will further strengthen relationships with its prestigious brand partners across the Group, ensuring greater flexibility in their logistical operations and product assortment, and allowing them to reach customers on the platform, faster.
Valentina Visconti Prasca, Managing Director, YOOX, said: “The launch of marketplace underscores our commitment to our customers. We are continuously evolving our offer and creating a unique shopping experience across fashion, design and art. Our mission is to help our customers navigate new market trends and to meet the enhanced expectations for digital and ecommerce in the luxury space. As we look ahead, we are thrilled to continue to bring new and exciting innovations to our customers and brand partners.”
