Ready meals business Youfoodz has begun selling groceries essentials for home delivery, alongside Seasonal Fruit & Veg Boxes, amid high demand for online groceries during COVID-19.
Youfoodz’s Grocery Essentials, includes a selection of grocery items, from proteins such as chicken breast, mince, Porterhouse steak and Tasmanian salmon, all of which are under $12, to eggs, milk and vegetables. The convenience meals business said the range is “premium yet affordable” and will allow customers “to purchase all their fresh food from one place”.
“In this time of unprecedented uncertainty and disruption many Aussies are doing it tough and as a business Youfoodz have a duty of care to play a small part in supporting the local community, customers, partners and suppliers to ensure they come out the other end ok – if not better,” the convenience meals business said in a statement. “That’s why Youfoodz have boosted production capability, are continuing to develop and introduce new products, as well as taking an active role in supporting great initiatives.”
The decision to pivot into online groceries is likely in response to changing shopping behaviour prompted by Covid-19.
