It is more commonplace that realised that people have feet in two different seizes, and to cater for them, Zappos has started selling single shoes – or uneven pairs.
The new service entered its testing phase last week, according to reports by ABC News and it will feature a selection of major brands such as Converse, New Balance and Nike. The line-up, which is going to rather limited at first, will hopefully grow quickly according to the company.
Zappos wants to cater for people with a handicap or with two differently-sized feet: the webshop thinks many people feel ignored by the ‘traditional’ shoe industry, which typically only sells pairs of shoes in the same size. The company says the requests for this service have multiplied after it launched Zappos Adaptive in 2017: that site offers a number of pieces of clothing and shoes that are easy to put on and take off again, aimed specially at people with a physical handicap.
In the earlier stages, Zappos will buy the shoes in pairs and only sells them on separately, but the company hopes to persuade producers to start selling them per piece as well.
